The issue
We live in an age marked by environmental disruptions and widening disparities that require a paradigm shift away from extractive economies and short-sighted mindsets.
It is hard to understate how much our consumer culture drives environmental degradation and works at the detriment of strong social links and thriving communities.
We must gradually but surely transition towards ways of living, producing, consuming and working that ensure the well-being of all and safeguard the integrity of our natural ecosystems.
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Our strategy
A multitude of initiatives, movements, alliances and new thinking have emerged in response to the poly-crisis the world is wrestling with. Aware of the limitations of the mainstream economic system, they challenge its underpinnings and incarnate new models of purpose, social bonds, governance and value distribution.
Our three-pronged strategy contributes to this emergence:
Impulsing local experimentations
We are funding localised transition initiatives bound by strong social foundations and ecological ceilings such as communal places, or transitioning towns and cities
Scaling education and catalysing knowledge exchange
We are scaling education programmes and technical assistance on regenerative and wellbeing economics addressed to key strategic audiences such as youth, leaders and decision-makers
Reclaiming the narrative
We are funding narrative changemakers and strategic communications work portraying evidence-based yet hopeful visions of a wellbeing society